Housing

The Squeeze Play: When Essentials Outpace Everything Else

There's a peculiar phenomenon unfolding across New Zealand households, and it doesn't add up. While families cut back on discretionary spending, three relentless forces continue their upward march: rates, power, and insurance premiums.

Kiwibank's latest inflation analysis reveals the problem.[1] Overall inflation sits at 3%, but council rates are up 8.8% year-on-year and electricity has surged 11.3%. Meanwhile, rent and building costs remain soft, responding as they should to economic pressure. This is Economics 101 – except for the outliers that won't bend.

Households respond to price signals by cutting spending, businesses adjust to market conditions, but monopolistic and quasi-monopolistic services continue their upward trajectory regardless of economic headwinds. When essentials become the only thing still inflating, we're not seeing healthy price discovery – we're watching economic dysfunction concentrate in the places people can't escape.

The Democratic Disconnect

In Hastings – Hawke's Bay's largest district – the mayoral election delivered an instructive lesson in vote-splitting. Marcus Buddo had a detailed plan about rates, spending, and debt. Steve Gibson had a plan of ideas. Damon Harvey had a plan of sorts. Between them, they split the centre-right vote.[2][3] Wendy Schollum had a plan to have a plan – and won with 6,722 votes, representing 26.06% of the total vote.[3]

What ratepayers inherited is a focus on process, not outcomes. The problem isn't reviewing assets or benchmarking contracts – it's the absence of a clear plan for cutting spending, reducing debt, and passing savings to ratepayers. In her first month, the new mayor reported focusing on "bringing our new council together," "establishing how we'll work as a team," and "meeting with staff to look at how we can do more with less."[14] Classic "all hui and no doey" [16,17]– lots of meetings, team-building, and singing while rates grow at triple the rate of inflation.[1] 

The RBNZ may deliver some further relief through rate cuts, as economists predict.[1] But that relief will be swallowed by cost increases that don't respond to monetary policy. Council rates aren't discretionary. Power bills aren't negotiable. Insurance premiums exist beyond household bargaining power. The very things households need most are the things rising fastest, creating a squeeze that monetary policy cannot relieve.

The Rates Reality

Hastings imposed a 19% rates increase for 2024/25[5][6] and another 15% for 2025/26.[7] These aren't just numbers on a page – they represent real pain for households already stretched thin by the cost of living crisis. For an average property paying $3,000 annually, rates have jumped to approximately $4,000, with another increase pushing that toward $4,600.

Ratepayers have done their bit – the cyclone-specific targeted rate elevated these increases to the upper band among New Zealand councils. But here's the problem: this is temporary revenue with a 16-year sunset clause,[6] yet spending patterns suggest permanent cost increases have been baked in, with significant portions funding non-cyclone expenditure.

When the cyclone charge expires, does the council try to keep ratepayers paying the cyclone charges to fund other council nice-to-haves, or does it reduce rates? The current trajectory builds in a structural deficit that future ratepayers will inherit. It's a classic government budget problem: temporary revenue streams funding permanent spending commitments. The logic doesn’t add up, and costs get kicked down the road regardless.

Across New Zealand, councils have faced unprecedented cost pressures. A 2024 report commissioned by Local Government NZ found that construction costs for bridges increased 38%, sewage systems 30%, and roads and water supply systems 27% over three years.[8] The average rates increase across the country hit 15% for 2024/25,[8] with some councils proposing even higher increases. But these pressures, while real, don't explain why councils can't find operational efficiencies to partially offset infrastructure cost inflation.

The Residential Reckoning

Nowhere does this squeeze play out more starkly than in residential rental property, where New Zealand's retirement wealth delusion meets economic reality.

For decades, Kiwis were sold a simple story: property is the path to retirement security. Buy a rental. Watch it appreciate. Collect rent. Retire comfortably. It's been cultural gospel, reinforced by favourable tax treatment and the absence of capital gains taxes. An entire generation built its retirement strategy around this asset class.

But that story is fast becoming a tragedy. Residential landlords face the same 8.8% rates increase, insurance premiums that have doubled or tripled post-Gabrielle.[1] These costs aren't negotiable. They simply arrive and must be paid. Unlike businesses that can adjust their cost structures or pass costs to customers, landlords operate in a market with hard ceilings.

Tenants can't just absorb corresponding rent increases endlessly. The market has found its ceiling through the hard limit of what people can actually pay when their own costs are climbing. Tenants are facing their own squeeze – grocery bills up, power bills up, their own insurance costs rising. There's no capacity to absorb 8-11% annual rent increases. So who wears it? The landlord.

When non-negotiable costs grow at 8-11% annually, but rent increases are market-capped at 3-4%, the gap widens, and the squeeze tightens. Properties once generating positive cash flow now require subsidies from other income. The "investment" becomes a wealth destroyer rather than a wealth builder.

The residential property investment model was built for an era where rates grew modestly and insurance was predictable. That era is over. We now have a cohort who bet retirement security on an asset class where holding costs accelerate faster than income. Some will sell. Some will hold on, hoping for capital appreciation to compensate for negative carry. Many will discover too late that their retirement strategy has a fundamental flaw.

It's sad – not because property investors deserve special sympathy, but because it represents massive misallocation of national savings. An entire generation channelled wealth-building into residential property instead of productive assets or diversified investments. Capital that could have funded business growth, innovation, or infrastructure went into bidding up house prices instead. Now they're discovering that when monopolistic cost structures meet market-limited revenue, leverage works in reverse.

The Policy Vacuum

The Kiwibank data disproves the myth of symmetrical adjustment.[1] Households adapt. Markets respond. But essentials march to their own drum, disconnected from broader economic discipline. This asymmetry matters because it means traditional economic responses – tightening monetary policy, reducing household spending – fail to address the source of inflation when it concentrates in monopolistic services.

The government is considering rates-capping legislation to refocus councils on "doing the basics, brilliantly."[10] But rates capping may be only the opening salvo. The Government has just announced proposals to eliminate regional councillors entirely, replacing them with 'Combined Territories Boards' made up of mayors.[15] More significantly, each region will be required to prepare a 'regional reorganisation plan' within two years, with options including merging territorial authorities into unitary councils. The Government's stated goal: "cut duplication, reduce costs, and streamline decision-making."[15]

For councils like Hastings already stretched thin by cyclone recovery, this represents both opportunity and threat.

The opportunity: forced consolidation might finally deliver the operational efficiencies that should have been found voluntarily.

The threat: poorly designed reorganisation could create even larger bureaucracies with less accountability. The pressure to demonstrate fiscal discipline just intensified dramatically.

Council external debt has surged from $353 million in December 2023[11] to $472 million as at 30 June 2025,[13] and is projected to reach $700 million by 2030.[9] That's debt more than doubling in less than three years, with the trajectory showing no signs of slowing. Interest payments alone consume an ever-larger share of rates revenue, creating a vicious cycle where borrowing to fund current operations crowds out funding for actual services.

With voter turnout at just 44.71%[3] and Schollum winning with 26.06% of votes cast, approximately 12% of eligible voters delivered her a victory. She has three years to prove she deserves to be re-elected, which means proving she understands how angry ratepayers are about rate rises. The mandate is thin. The patience is thinner.

For property investors, the question is starker: how long can negative carry be sustained before the retirement wealth strategy becomes the retirement wealth trap? For how many years can landlords subsidise tenants from other income before they capitulate and sell? And when they do sell, who buys investment property with known negative carry characteristics?

Until we confront why essentials climb at double-digit rates while the broader economy slows, we're not solving inflation. We're watching it concentrate in the places people can't escape. That concentration makes the burden harder to bear and the economic distortions more severe.

That's not economics adapting. That's economics breaking down, one essential service at a time.

Nick Stewart

(Ngāi Tahu, Ngāti Huirapa, Ngāti Māmoe, Ngāti Waitaha)

Financial Adviser and CEO at Stewart Group

  • Stewart Group is a Hawke's Bay and Wellington based CEFEX & BCorp certified financial planning and advisory firm providing personal fiduciary services, Wealth Management, Risk Insurance & KiwiSaver scheme solutions.

  • The information provided, or any opinions expressed in this article, are of a general nature only and should not be construed or relied on as a recommendation to invest in a financial product or class of financial products. You should seek financial advice specific to your circumstances from a Financial Adviser before making any financial decisions. A disclosure statement can be obtained free of charge by calling 0800 878 961 or visit our website, www.stewartgroup.co.nz

  • Article no. 435


References

[1] Kiwibank Economics (2025). "NZ Inflation: What's really happening?"

[2] NZ Herald (2024). "Hastings mayoral race - Wendy Schollum claims the win, but her closest rival hasn't conceded."

[3] NZ Herald (2024). "Local elections 2025: Wendy Schollum new Hastings Mayor as last-minute voters extend her lead."

[5] Hastings District Council (2024). "Council reduces proposed rate increase."

[6] Wikipedia (2025). "2022–2025 term of the Hastings District Council."

[7] NZ Herald (2025). "Central Hawke's Bay tries to lower rates hike to 10% as cyclone-hit Hastings sticks with 15%."

[8] 1News (2024). "New Zealand homeowners facing an average rates rise of 15%."

[9] NZ Herald (2024). "Hastings facing one of highest rates rises in country - council could hit $700 million debt."

[10] RNZ (2025). "Local Government New Zealand crying foul over potential rates capping."

[11] NZ Herald (2024). "Hastings District Council nearly $400 million in debt as cyclone costs compound."

[13] Hastings District Council (2025). "2024-2025 Annual Report."

[14] Schollum, W. (2024). Facebook post, Mayor Wendy Schollum of Heretaunga Hastings, November 2024.

[15] New Zealand Government (2025). "Local Government Reorganisation Proposals." BayBuzz Special Alert.

[16] NZ Herald. (2020). Too much hui and not enough do-ey: Why workplace meetings can be wasteful. Retrieved from https://www.nzherald.co.nz

[17] National Māori Authority. (n.d.). Matthew Tukaki on suicide prevention: “Too much hui and not enough doey – so we are taking action right now.” Retrieved from https://www.nationalmaoriauthority.nz

Days of Auld are Long Gone: New Zealand's Housing Reality Check

Politicians are entitled to their opinions, but not their own numbers

The romantic notion of the great Kiwi dream – buying your first home for three times your annual wage – has gone the way of the moa. The harsh mathematics of New Zealand's housing market in 2025 tell a story that no amount of political spin can soften, especially after the spectacular crash that followed the pandemic bubble.

Consider this sobering reality: with 2.125 million private houses serving 2.042 million households, we're walking a tightrope. When Auckland's median weekly rent hits $650 and the average New Zealand house costs $881,508, we're not just talking about expensive property – we're witnessing the fundamental reshaping of how New Zealanders live.

The Crash That Changed Everything

The numbers from the recent crash are staggering. House prices peaked in November 2021, then fell 17.80% nationally, bottoming out in May 2023. Wellington was hit hardest, with prices plummeting 25.92% from their October 2021 peak. Auckland wasn't far behind, down 23.64% from its November 2021 high. Values are still down 22.5% from the peak in Auckland, 25% in Wellington, and the country as a whole has prices 17.2% lower than the post-Covid records.

Property sales tell an equally dramatic story. Sales peaked at 100,108 in June 2021, then collapsed to just 58,763 in May 2023 – a 41.30% drop in annual property transactions. This wasn't just a market correction; it was a complete unwinding of the pandemic property frenzy.

The crash was so severe that New Zealand's median multiple – the ratio of house prices to household income – fell from a peak of 11.2 in 2021 to 7.7 in 2024, according to Demographia's housing affordability survey. While still severely unaffordable by international standards, this represented the most significant improvement in housing affordability in decades.

The New Arithmetic of Home Ownership

The numbers don't lie, even when politicians might prefer they did. A typical first-home mortgage of $570,000 at 4.75% interest translates to $686 per week, or nearly $36,000 annually for three decades. That's not just a mortgage payment – it's a generational commitment that would make our grandparents' heads spin.

Back when houses cost three times your annual wages, families made do with second-hand everything, camping holidays, and no restaurant meals. Today's buyers face a vastly different equation: house prices have increased at 5.445% annually over the past 20 years, while wages have lagged behind at 4.2%. This isn't just about lifestyle expectations – it's basic mathematics working against ordinary New Zealanders.

Even after the crash, Reuters estimates suggest that nationwide home prices are approximately six times the average household income, leaving homeownership out of reach for many first-time buyers. The crash helped, but not nearly enough to restore the old social contract of affordable homeownership.

The Landlord's Dilemma

Even property investment, once considered a reliable path to wealth, tells a cautionary tale. Take a real example from the current market: a $794,000 four-bedroom house with a $400,000 mortgage, renting for $624 weekly. After rates, insurance, interest, maintenance, and management fees, the net return is a measly $1,609 annually – just 0.408% on the owner's $394,000 equity.

This isn't sustainable economics; it's financial masochism. Without underlying asset inflation of at least 2% annually, property investment becomes a fool's game. The magic isn't in rental returns – it's in the government's implicit commitment to maintaining inflation levels that protect asset values.

Construction activity has also remained depressed. Residential construction plunged by 4.9% in Q4 2024, to be 25% down from its previous peak in Q3 2022. The pipeline of new supply continues to shrink, setting up future supply shortages even as current oversupply keeps prices subdued.

The International Context

When we compare New Zealand house prices to similar economies, the picture becomes clearer. In New Zealand dollars, median house prices sit at $682,963 in the UK, $698,190 in the USA, $859,692 in Canada, and $1,001,619 in Australia. We're not alone in this crisis, but that's cold comfort for young Kiwis watching homeownership slip away.

In real inflation-adjusted terms, New Zealand's median house price has returned to pre-pandemic levels – meaning the entire pandemic boom has been erased, at least in purchasing power terms.

The Rental Reality

With approximately 625,000 households now renting – about 29% of all private dwellings – we've created a nation of reluctant tenants. These aren't people choosing flexibility; they're families priced out of ownership, paying someone else's mortgage while accumulating no equity of their own.

The mean weekly rent in New Zealand for the year to April 2025 reached $574, with Auckland commanding $631 weekly. However, there are signs of relief: average rent across the country dropped $27 a week in May compared to last year as oversupply finally benefits tenants.

The generational impact is staggering. Children growing up in rental properties today might inherit $250,000 from their parents, but not until they’re 70 years old - wealth that comes too late to influence their own housing trajectory.

Beyond Political Promises

Politicians love to promise housing solutions, but the mathematics of supply and demand operate independently of electoral cycles. Remember then-Prime Minister Jacinda Ardern's grand promise of 100,000 new homes? Pure unicorns and fairy dust – mere theatre and hokum for the masses. The promise evaporated faster than Heretaunga Plains morning mist, leaving behind nothing but disappointed.

With population growing at 1.252% annually and housing construction struggling to keep pace, the pressure cooker of demand continues building. Political promises can't magic houses into existence any more than they can repeal the laws of economics.

The solution isn't in clever policy tweaks, grandiose announcements, or first-home buyer subsidies that merely inflate demand further. It requires acknowledging that our housing market has fundamentally disconnected from local incomes and productivity – and that political theatre won't bridge that gap.

What's Changed, What Hasn't

The fundamental difference between then and now isn't just price – it's expectation versus reality. Previous generations bought homes with low expectations but even lower prices. Today's buyers face high expectations with even higher prices, even after the crash.

Property commentators note that while "a lot of those falls happened over 2022 and 2023," in recent times "it's been a lot flatter. They go up a bit, they go down a bit." The market has stabilised at these lower levels, but they're still far above what most young families can afford.

The old social contract is broken. Where once a single income could secure family housing, today's dual-income households struggle to service mortgages that consume their entire financial capacity for three decades, even at these "crashed" prices.

Current Market Signals

Recent data shows conflicting forces at play. Property values fell 0.2% in December 2024, marking the ninth drop in 10 months. Yet mortgage rates have declined dramatically, with debt-to-income ratio rules now adding new complexity to lending decisions.

National house prices have dropped by more than $137,000 since late 2021, yet some locations are showing signs of recovery. Property sales have started to recover, with 77,445 properties sold in the 12 months to July 2025, up from the trough but still well below peak levels.

The Hard Truth

New Zealand's housing crisis isn't a temporary blip or a problem that can be solved with good intentions and political rhetoric. It's a structural transformation that demands we reconsider everything from urban planning to taxation policy.

The days when hard work and modest expectations guaranteed homeownership are indeed long gone. Even after the most significant housing crash in a generation, the mathematics of homeownership remain stacked against ordinary families. What emerges next will define whether New Zealand remains a place where ordinary families can build generational wealth or becomes a playground for the already-wealthy while everyone else pays rent forever.

For those navigating this challenging landscape: have a plan. Make it one that's tested with evidence, tracked and measured against real outcomes – not political promises or wishful thinking. Consider seeking financial advice from a fee-only fiduciary who has no vested interest in selling you products or properties. The mathematics don't care about our hopes; they respond only to careful preparation and realistic expectations.

The numbers tell the story. The question is whether we're prepared to listen.


Special thanks to Pita Alexander. Statistics sourced from Newsletter, 11 September 2025: "An Update on New Zealand Housing as at 31 August 2025"

Nick Stewart
(Ngāi Tahu, Ngāti Huirapa, Ngāti Māmoe, Ngāti Waitaha)

Financial Adviser and CEO at Stewart Group

  • Stewart Group is a Hawke's Bay and Wellington based CEFEX & BCorp certified financial planning and advisory firm providing personal fiduciary services, Wealth Management, Risk Insurance & KiwiSaver scheme solutions.

  • The information provided, or any opinions expressed in this article, are of a general nature only and should not be construed or relied on as a recommendation to invest in a financial product or class of financial products. You should seek financial advice specific to your circumstances from a Financial Adviser before making any financial decisions. A disclosure statement can be obtained free of charge by calling 0800 878 961 or visit our website, www.stewartgroup.co.nz

  • Article no. 425

Save it for later: The CCCFA revisited

The already-infamous CCCFA was implemented in December 2021 with the view to stop predatory lending practices. It went a bit further than that, and banks were refusing to take chances when there was a $200,000 personal fine for anyone found at fault. Lending, unsurprisingly, slowed right down in the lead-up and after implementation.